Crew was an electro-maximal party that took place in well known São Paulo night clubs.
The organisers had a collection of images and video clips of what the maximal scene looked like abroad. Based on that imagery, my job was to create a visual system that would allow the party to be part of that community of DJs and visual artists, but with an unique voice at the same time.
The style called for vibrant colours, bold/handcrafted images and a good sense of humour.
Art direction / Illustrations